QALO Holiday Campaign
"It's the little things" is the strategic core of QALO's 2021 holiday campaign, informing aesthetic decisions and design approach. The campaign seeks to balance the heartfelt and the sincere with joy, jubilation, vitality, and togetherness.
With motion design referencing multicolor holiday string lights and photography spanning the emotional and thematic spectrum, we're able to convey that small gifts and gestures have the ability to impute deep and genuine meaning.
Creative Director: Shy Inbar
Campaign design direction, photography art direction, motion design, production design: Megan Doty
Studio Photography: Aldo Chacon

Additional works:

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